Aetna Real Estate handles every stage of buying and renovating in Sicily for those living abroad, today with a website able to be found by the people genuinely looking for it.
Every brand has a story to tell. We listened to it, and we made it visible.
We genuinely show what we built together. You can explore every detail live.
About AETNA REAL ESTATE
Aetna Real Estate was born from repeated encounters with foreign clients in love with Sicily but held back by bureaucracy, language barriers and unreliable contractors. It offers a turnkey service combining property search, renovation and bureaucratic management within a single point of contact, with weekly reports and full insurance coverage for those following the project from a distance.
As a new company on the market, it needed a website able to be found by those looking for this kind of service, not just by those who already know the name. Hence the work with MADE IN VISION on a multilingual website, branding and measurement tools.
The challenge
— Aetna was created precisely for those who feel lost in the face of Italian bureaucracy seen from afar, without a point of reference they can trust. Yet it was exactly those people, the most disoriented and most in need of an ally at a distance, who never came across Aetna: they knocked elsewhere, without knowing that the answer they were looking for already existed.
Services provided and technologies used
What we chose to activate, and the tools we used to make it real.
SERVICES
Business Planning: 06 - Branding.
Website & SEO: Website launch, UI/UX page design, Multilingual website translation, Legal notices and compliance, SEO & SGE setup, Content and page updates.
Social media: Social profile setup (Meta, WhatsApp Business).
Tools & Analytics: Shopify, Google Business Profile, Google Search Console, Google Analytics 4.
Consulting & Support: General consulting, Shopify consulting.
TECHNOLOGIES
Meta
WhatsApp Business
Shopify
Google
Behind every service, the right technology. Behind every choice, a strategy.
Results
We don't just measure what changes. We measure what lasts.
Today Aetna has a multilingual website, fast even on smartphones, telling the entire turnkey journey from the first call to the handover of the keys, with a Google Business listing and the tools to measure who arrives and where from.
Anyone looking for an ally for their home in Sicily, in whatever language they search, now has a place to find one.
Madepossible by
Francesco De Pasquale― CEO
Floriana Gulino― Art Director
The Technical Team― Business Planning, Website & SEO, Social Media, Tools & Analytics, Consulting & Support
